THE VALUE OF WASTE

Everything deserves a second chance

The expression MUST - HAVE is associated to essential clothes that consumers must have in their wardrobe. By coining this common saying, fashion brands have consciously pushed purchases over the limit.

By turning “HAVE” into “HAD”, we want to highlight the need for a paradigm change where the desire for owning and purchasing at any cost shifts towards SUSTAINABILITY, REUSE, CONSCIOUSNESS and CIRCULARITY

OUR VISION

is to renew the fashion industry by promoting circular economy business models.

OUR MISSION

is to offer stylish and exclusive clothing that are produced from fashion industry waste.

Our solution for tackling the fashion industry waste problem

Logo