To give a new life to clothes and accessories that have been previously owned and worn by someone else.
To give a new life to excess fabrics left over from the production of textile mills or garment factories.
To give a new life to unworn products that a company has been unable to sell.
To give a new life to any kind of pre-consumer or post-consumer material that has been discarded.
Operamia is a brand based in Turin, founded by Camilla Merletti.
Camilla handpaints on second-hand garments, giving them new life.
The refinement of the decorations offer the opportunity to wear a unique, unrepeatable and precious garment.
A slow and careful work that contrasts with the speed of fast fashion.
Observing nature, borrowing its patience and digging into the history of distant cultures, Operamia goes in search of what is precious.
The delicacy of the colors and the precision of the brush make the decoration blend harmoniously with the fabric, reviving the garment.
The images fill up with realistic details that empower a visual harmony through a skilful use of lights and shadows, of ying and yang.